How Star Academy Went from “Promising” to Powerful

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You can look polished online and still feel invisible without Brand Prestige.

That’s where Aashmeen Munjaal’s Star Academy started. They had the experience. The students. The legacy. But online? They were just another name in a crowded feed.

Until they flipped the script — and built brand prestige the right way.

This isn’t a story about going viral. It’s about becoming undeniably credible.

The Brand Prestige Struggle Most Brands Don’t Talk About

Everyone wants to “look good” online. But in industries like beauty and education, looking good isn’t enough.

You need trust. Authority. Social proof that speaks before you do.

Star Academy had offline success. But online?

  • Too many lookalike competitors

  • Messaging that didn’t reflect their legacy

  • A brand presence that felt…quiet

What they needed wasn’t more content.

They needed clarity.

Step 1: Find the Real Story (Not Just the Selling Points)

We sat down with the team — no fluff, just honest questions.

Why do students love you?
What keeps them coming back?
Where’s the proof that you’re the choice, not just a choice?

That’s when it clicked:
They weren’t just teaching makeup.
They were transforming careers — and self-worth.

We didn’t need to create prestige.
We just had to reveal it.

Step 2: Build Trust, One Detail at a Time

Here’s how we helped Star Academy earn its influence:

Discovery Deep Dive

Not a boring audit — real conversations that surfaced their core values, community wins, and hidden strengths.

Messaging That Resonated

We reworked their language to sound like a trusted mentor, not a corporate brochure. Confidence, not coldness.

PR With Purpose

Instead of generic press releases, we shared student journeys and industry endorsements that proved their impact.

Social That Showed Substance

Beyond the pretty pics: posts that taught, stories that stuck, and comments that meant something.

Step 3: Add Brand Prestige with Digital Trust Signals

Here’s the thing: modern trust isn’t built in billboards.

It’s in the small, sharp signals — like the WhatsApp Green Tick.

It took three attempts, but we got it. That little checkmark?
It quietly told thousands of potential students:
“We’re legit. We’re here. And we’re worth your trust.”

The Results (Not Just Metrics — Momentum)

Star Academy's Brand Prestige Outcome

        • WhatsApp Green Tick earned → credibility on tap

        • PR article gained 610+ readers → not viral, but valuable

        • Instagram grew to 29.8K followers → organic, high-intent audience

        • More student inquiries, stronger word-of-mouth, and most importantly…

        • A reputation that finally matched their real-world excellence

Why Brand Prestige Hits Different

This wasn’t about looking fancy.

It was about becoming familiar in all the right ways — recognizable, respected, remembered.

Because in a world full of “nice branding,” it’s rare to find a brand that actually makes people feel safe to say:

“Yes. I trust you with my future.”

Star Academy became that brand.

What This Means for You

If you’re building Brand Prestige but your online presence doesn’t reflect it… you don’t need louder marketing. You need sharper positioning.

That’s what we do at Intent Tale.

We help good brands become the brand. The one people talk about, search for, and recommend.

Ready to build real brand prestige — the kind that actually drives decisions?

Let’s talk.

 3 Takeaways You Can Use Today to Earn Brand Prestige
      1. Stop blending in. Find what makes your brand irreplaceable — then say it louder and clearer.
      2. Earn small trust signals. From reviews to verifications, little details build big credibility.
      3. Tell your story like a human. Numbers don’t move people. Stories do. Start there.
What’s Next?

Book a 30-Minute Brand Clarity Session
Grab the Brand Prestige Checklist (Free)
See More Brand Transformation Stories

FAQ: Why Brand Prestige?

What does “brand prestige” actually mean?It’s more than just looking polished. Brand prestige is how much trust, admiration, and authority your business commands in the minds of your audience. It’s the difference between “just another academy” and “the academy everyone talks about.”
Why does online credibility matter so much now?Because people judge fast. In seconds. If your brand looks untrustworthy or inconsistent online, you lose potential customers before they even give you a chance. Prestige builds digital trust, and trust drives action.
How did the WhatsApp Green Tick help Star Academy?That little green checkmark instantly said, “We’re legit.” It made Star Academy stand out in a crowded market, signaling professionalism and building student confidence before a single message was sent.
Can small businesses build brand prestige too? 100% yes. It’s not about budget—it’s about consistency, clarity, and showing up with purpose. Even solopreneurs can elevate their prestige by telling their story well and building trust over time.
What if my brand is just starting out, where should I begin? Start with one thing: clarity. Get clear on who you help, how you help them, and why it matters. Then share that story on your website, socials, and content—again and again, with heart.
Is digital PR really that important? Yep. A well-placed article or mention builds credibility faster than ads ever could. People trust third-party validation, and PR is how you earn it.
What if I’ve tried social media and it didn’t work? Chances are it wasn’t about the platform—it was about the positioning. When your messaging is crystal clear and speaks to what your audience *feels*, the engagement comes.
How do I know if my brand already has prestige? Ask yourself: Do people refer others to us without being asked? Do new customers say, “I’ve heard great things”? Are we trusted before we even sell? If yes, congrats, you’re building prestige.

 

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