Why Should Businesses Get Blue Tick on WhatsApp?
Building trust online is more crucial than ever, especially with scammers and fake accounts impersonating businesses and public figures. A WhatsApp-verified badge (Blue Tick) assures customers and followers that they are interacting with a real, credible account.
The adoption of WhatsApp Business API among SMBs has increased by 60% in the last year, highlighting its growing importance for businesses.
If you’re wondering how to get the blue tick on WhatsApp, this guide will walk you through both organic and paid verification options, eligibility requirements, and the step-by-step process to get the blue tick.
WhatsApp verification is not just a status symbol—it provides businesses with instant credibility, better engagement, and brand protection against impersonation. Earning the WhatsApp Business Verified Badge further solidifies your business’s legitimacy and builds customer trust on the platform.
What is WhatsApp Verification?
Learning how to get Blue Tick on WhatsApp starts with understanding that verification is more than just a badge—it’s a mark of authenticity approved by Meta.
WhatsApp verification is a process that confirms the authenticity of a business account on WhatsApp. Once verified, your account receives a blue tick badge next to your business name, signaling that your profile has been reviewed and approved by Meta. This badge helps customers instantly recognize your business as legitimate, giving them the confidence to engage with your messages, offers, and services.
Recent Updates in WhatsApp Verification: How to Get Blue Tick on WhatsApp
Previously, WhatsApp verification was only available through the free API verification process. This method required API access and granted businesses a green tick, proving official recognition. However, this option was restricted to large businesses.
Now, WhatsApp has introduced WhatsApp blue tick verification, making verification more accessible.
- API users still follow the organic verification process, but their tick is now blue instead of green.
- WhatsApp Business app users (small businesses & entrepreneurs) can now get verified through a paid subscription.
With these updates, more businesses can explore how to get blue tick on WhatsApp without relying solely on API access. This means even small businesses can verify their accounts without needing API access, opening the door to better trust and engagement.
Can You Still Get a Green Tick on WhatsApp?
The Short Answer? No.
If a business was previously verified under the old system, their tick has now changed from green to blue.
However, the verification process for API users remains the same—they can still apply for free organic verification, but they will receive a blue tick instead of a green one.
What’s new?
WhatsApp now allows smaller businesses and entrepreneurs to get verified via Meta Verified—a paid verification service through the WhatsApp Business app.
How to Get Blue Tick on WhatsApp via API or Meta Verified?
1. How Can Businesses Get WhatsApp API Verification for Free?
For large businesses looking to understand how to get Blue Tick on WhatsApp through the API, the process is free but involves a verified Meta Business Account, public credibility, and a proper technical setup — this is known as WhatsApp API Verification.
WhatsApp API is designed for medium and large businesses that need advanced features like:
- Automated messaging & chatbots
- CRM integration
- Catalog management
- Bulk messaging & multi-user access
- WhatsApp payment solutions
Since WhatsApp API doesn’t have its own app interface, businesses must use a WhatsApp Business Solution Provider (BSP) like Wati, Interakt, or DoubleTick.
This is the official link to Meta’s Business Solution Provider page.
Who is Eligible for WhatsApp API Organic Verification?
- WhatsApp API setup completed with an approved business phone number
- Meta Business Account verified and display name approved
- Two-step verification is enabled for security
- Business must be notable, with proof from five supporting links from reputable publications
Visual walkthrough of the WhatsApp API verification setup in Facebook Business Manager – from entering business details to final verified meta account.
How to Apply for WhatsApp API Verification (organic) Step-by-Step?
- Go to WhatsApp Manager in Meta Business Manager
- Select the phone number you want to verify
- Click “Submit Request” and provide the required details
- WhatsApp reviews your application, and if approved, you’ll receive the blue tick on your profile
Note: Organic verification is free but limited to businesses with notable public recognition.
2. How Can Businesses Get WhatsApp Business Meta Verified?
Small business owners often ask how to get Blue Tick on WhatsApp without using the API. Meta Verified offers a paid solution designed just for that.
Who Can Apply for WhatsApp Meta Verified for Business?
- Must have an active presence on WhatsApp Business
- Must operate in India, Brazil, Colombia, or Indonesia (more countries coming soon)
- Must have a business name and profile picture
- Cannot have an active WhatsApp Business Premium or Meta Verified subscription via Meta Business Suite
What Are the WhatsApp Meta Verified Subscription Plans & Pricing (India)
Source: Official WhatsApp Meta Verified FAQ
WhatsApp Meta Verified is a subscription-based service that offers a verified badge, enhanced security, and additional business features. The pricing for Meta Verified may vary based on region and plan selection.
Available Subscription Plans
WhatsApp provides different plans based on business needs, but exact pricing is not publicly disclosed. Here are the key features included in Meta Verified plans:
| Plan | Features |
| Business Standard | Verified badge, impersonation protection, one verified channel, a custom web page, customer support, and multi-agent access with up to four linked devices. |
| Business Plus | Includes Business Standard benefits, plus additional verified channels and extended linked devices. |
| Business Premium | Includes Business Plus benefits, enhanced support, more verified channels, and protected business accounts. |
| Business Max | Highest-tier plan with the maximum number of verified channels, protected business accounts, priority support, and additional business features. |
Note: Pricing may vary depending on your location. To check the exact price for your region, open the WhatsApp Business app and navigate to the “Meta Verified” section.
How to Subscribe to WhatsApp Meta Verified in a Few Easy Steps?
- Open the WhatsApp Business app
- Navigate to the Meta Verified section
- Choose your plan and complete the subscription process
You can follow the official process to subscribe to Meta Verified on WhatsApp Business by referring to this step-by-step WhatsApp FAQ guide, which explains eligibility, setup, and subscription details directly from Meta.
Here’s a quick comparison to help you choose the best route depending on your business size and how you prefer to get Blue Tick on WhatsApp.
Benefits of Getting the WhatsApp Business Verified Badge
- Builds instant trust and credibility with customers
- Protects your brand from impersonation
- Enhances engagement and response rates
- Boosts visibility in customer chats with an official label
- Reinforces your brand’s legitimacy across Meta platforms
Getting the official WhatsApp Business Verified Badge is more than a visual tick—it’s a powerful trust signal that sets your business apart.
WhatsApp Verification: Quick Comparison
| Feature | Free API Verification | Meta Verified (Paid) |
| Eligibility | Large businesses with API access | Small businesses using WhatsApp Business App |
| Badge Color | Blue (Previously Green) | Blue |
| Cost | Free | Paid Subscription |
| Process | Must apply through WhatsApp Manager & prove notability | Subscribe via WhatsApp Business App |
Whether you opt for free API verification or the paid Meta Verified badge, choosing the right option depends on your business size, needs, and goals.
Is WhatsApp Verification Worth It for Your Business?
No matter your size or industry, if you’re serious about credibility and reach, knowing how to get the WhatsApp Business Verified Badge can give you a competitive edge.
If you’re eligible for organic verification, applying is a no-brainer. If not, WhatsApp’s paid verification is a great option for smaller businesses looking to stand out.
Want to get more out of WhatsApp for your business? Check out these guides:
- How to Set Up a WhatsApp Chatbot – Automate customer interactions
- WhatsApp Business Payments – Accept payments seamlessly
Need help setting up WhatsApp Business? Contact us for expert guidance on getting verified and optimizing your WhatsApp strategy!
If you’re wondering how to get Blue Tick on WhatsApp for your business, the process is simpler than you think.
Watch: How to Get the WhatsApp Blue Tick (2025 Guide)
This video walks you through the complete WhatsApp Blue Tick verification process, including API-based verification and Meta Verified subscription. It’s a great visual summary of what you’ll learn in this blog.
Key Takeaways:
- Step-by-step walkthrough of the WhatsApp API Blue Tick verification process.
- Understand the requirements for Meta Verified via WhatsApp Business app.
- Visual comparison of free vs. paid verification options.
- Best suited for startups and small businesses looking to build trust on WhatsApp.
FAQs: How to Get Blue Tick on WhatsApp – Everything You Need to Know
Can individuals get Blue Tick on WhatsApp?
No, WhatsApp verification is currently available only for businesses, not personal accounts.
Does Blue Tick provide extra features?
No, it does not unlock additional messaging features but increases trust and credibility.
Can I lose my WhatsApp Blue Tick badge?
Yes. If you violate WhatsApp’s policies or cancel a paid subscription, your Blue Tick badge may be revoked.
Can a business apply for Blue Tick multiple times?
Yes. If rejected, businesses can improve their online presence and credibility before reapplying.
Is WhatsApp Blue Tick available worldwide?
Organic Blue Tick is available globally, but Meta Verified (paid verification) is currently limited to India, Brazil, Colombia, and Indonesia.
What are common reasons for Blue Tick rejection?
Business is not notable enough
Insufficient supporting press links
Incorrect business display name
Two-step verification not enabled
Does WhatsApp charge a one-time fee for Blue Tick?
No, Meta Verified is a monthly subscription. API verification is free for eligible businesses.
Can I transfer my Blue Tick badge to a different number?
No, verification is tied to a specific phone number and cannot be transferred.
Is there customer support for WhatsApp Blue Tick issues?
Yes, businesses can contact Meta Business Support for assistance with verification issues.
